Photos: Effraim, Juan Lopez, Bobby Carter.
The 9th annual One Love Jam in Newport Beach, California was lived up to all the hype I have heard over the years. We were staying around an hour away in Corona, and I believe it was James McGraw who said “it will be sunny at the beach Effraim”. I remember thinking “yeah yeah, that’s not going to happen”, low and beyond we arrive at picture perfect Newport Beach and the sunshine is booming, girls in bikinis everywhere, hockey players, and a fast smooth newly resurfaced riding spot which is large enough to hold 120 riders pretty comfortably with a California beach backdrop.
Yesterday was the first dry day of my trip to San Francisco. Dylan Worsley from We Bicycles arrived in the morning, and myself, Pete and Dylan headed from Fremont to San Fran by BART. 40 minutes later, we were at Embarcadero and the Clocktower is across the road. The ground was still really wet from and early morning shower, Pete has the Clocktower on lock down and has a let blower, squeechie, and to my suggestion added a towel to the fix to get the riding spot dry.
As many of you will know, Pete Brandt who happens to be my child hero growing up organised a go fund me page to get me out to the One Love jam in Newport Beach, California this weekend. When I was younger, my parents took me to San Francisco on holiday and I always loved the place and everything about it, so much character in this city. So as you can imagine I am still pinching myself that I am actually here. I can’t thank Pete, his wife Karissa, and everyone who donated to help me get here.
I arrived into San Francisco on Monday, after an 11 hour flight and almost three hours in the customs line I was pretty tired, but also pretty excited to get riding and make the most of this dream trip out here.
It’s been a while with the flatland how to series, yesterday was my first day out in San Francisco and what better time to get the first how to of the year done. Today I teach you how to foot jam tail whip.
This trick is all about commitment, and getting your head over the stem and bar area whilst kicking the frame round and keeping the bike straight. I’ve broken this how to into four steps, hope this helps anyone trying to learn this trick. It’s useful trick to learn as leads to show much, like every trick in flatland there are no boundaries other than what you out on yourself. Get learning and drop me a message and let me know how you get on.
The exclusive content here on Flatmattersonline keeps coming. Whilst I was out at the annual Battle in the Rockies contest a few weeks back, I caught up with some riders to ask them who they thought was the Rider of the Year as a prelude to the up and coming FM year and awards that will be open to vote from 17th December.
Today marks the final episode of the 10 Years of Flatmattersonline series! The name “Flatmatters” first appeared on a collar I did with with my Adidas for King of Concrete 2000 and one of those riders on the rise around this time was Paul Chamberlain. I have kept in touch with Paul over the years after he left the UK for a new life in Australia. Paul went off on a tangent from the questions I asked, so I decided I would put him last in the episodes and let him tell his story about me and Flatmattersonline. Hope you enjoy the episode and the series!
After much pondering, on the 27th November 2008 I walked out of a store on Albert Road here in Southsea and decided to start a website. I wanted something basic to begin with to learn online posting, something that was all new to me at the time…. the Flatmattersonline blogspot site was born, Flatmatters had out grown it’s monthly page in Ride UK and it was time for something new that would help the scene. Looking back the first month or so was pretty amazing, all exclusive content.
Ten years on, my first article “To Scuff or not?” is still one of my favourite articles I have done on the site and it’s especially interesting to see where it’s at right now in relation to that article. I wanted to have more writing and depth about flatland online and proud today ten years on today so stay I am contributing what I set out to do. Scroll down on the archives section on the right hand side of the site and have a read when you have a spare moment.
I think my most proudest achievement running the site, is that my initial ethos and theory behind why am I going to this site still runs true ten years on, and has grown over the years.
The initial idea was a simple one, I wanted to wake up everyday and have something for you to look at to motivate you the flatlander at home, no matter where you are in the world to get out riding that day, and I didn’t want to governed by anybody or any company.
Whilst I miss the qualities print has that the internet can never touch, you can’t deny that the internet has brought the world closer together. I can reach so many more people via FM then I ever could making a magazine.
I wanted to do something special to mark 10 years of Flatmattersonline, I realise the website is known for posting riding videos every day, but it’s not often I go behind the scenes and interview the people that inspire me.
So throughout the course of this week I reach out to riders and friends across the globe to ask them a couple of questions, in places some riders have gone on a tangent from what I asked. There are no rules here, I want to celebrate the site and feel pretty proud to be able to help inspire new riders, older riders, seasoned pros, help riders get sponsors, teach kids tricks, there’s always something new happening with the site its pretty mind-blowing to me and helps to grow and branch out in different ways.
I wanted to do something special to mark 10 years of Flatmattersonline, I realise the website is known for posting riding videos every day, but up until now I haven’t talked at all about the people that have inspired me on this journey. So these set of episodes attempts to focus purely on the people that have inspired me, not their riding which we all know every well.
After some brainstorming, I decided I wanted to go away from the riding (which I feature everyday) and dig beneath the surface of the site and ask my inspirations about their thoughts on FM. I reached out to a whole host of people who inspire me in so many different ways, most have responded and a couple not which is disappointing, but I kind of expected that to happen.
I asked the following questions:
What would you say over ten years is Flatmattersonline biggest contribution to the sport?
When you think of Flatmattersonline what do you think of?
What was your first memory of Flatmattersonline?
My next thought as I was sending emails out to riders, was to have exclusive content every day for an entire week. And go back to how I started FM ten years ago pretty much. Sometimes I feel I go away from that, with the daily demands of “edit, edit,”. It’s time for me to shut up, grab a cuppa and reflect on 10 years of running Flatmattersonline.
You all make flatmatters what it is, so I thank all of you who are tuning in. It’s been a lot of work keeping the site going, 15,490 posts later we are here celebrating our tenth anniversary!
Here’s to ten more, I hope you all enjoy the Ten Years of Flatmattersonline episodes…
Back from Colorado and back to my second home at Southsea Skatepark. What better place to get Episode 4 of my how to BMX flatland series done, today I teach you how to backwards peg wheelie on a rare dry November’s day in Southsea.
More gold from the UK BMX scene archives, the 20 video by Chris Job and Will Evans made back in 1990, featuring Mat Hoffmann, Jamie Bestwick, Jason Davies and many more with a spot of flatland from truly (Effraim Catlow) and Mark Atkins from the 3:36 mark.